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Archive for February 2017

The Power of the Inbox

February 28, 2017, 6:30pm – 8:00pm Greenburgh Public Library 300 Tarrytown Road Elsmford, NY 10523 Link to event

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The Power of the Inbox

February 17, 2017, 12:30pm – 2:00pm Serendipity Labs – Stamford 700 Canal Street Stamford, CT 06902 Link to event

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How to Improve Your Profile in the Market

Email List Growth

As a public presenter, I am often asked, “do you take your own advice in terms of marketing?” Well, that’s a great question because as you’ve noticed many marketing companies have conveniently succumbed to the “cobblers’ shoes” syndrome and consider it ok, to not take the advice they prescribe. Like your business, Solutions for Growth…

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Analytics – What is Needed?

Understanding many of the things that are part of the modern Marketing mix can get overwhelming to a small business owner. We get asked lots of questions and one I’ve been hearing over and over is – what is the story with “analytics”. In plain language, analytics programs and utilities record and track the visitors and…

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Website Analytics

Part of what makes Solutions for Growth client websites work well for our clients is our understanding of analytics. We see everything, but we only focus on the most important measurement criteria – because, as our smartphones have taught us, it’s easy to be distracted from what matters most. “Clicks and Likes” are not the…

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Do I Need a Brochure?

Brochure

Do I need a brochure? In short, the answer is definitely. Brochures  are hard and steadfast non-negotiable requirements for any business that sell products or services. A brochure “speaks” for you when you’re not there to explain your business and what it has to offer. These days collateral material can also refer to either a…

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David Fischer Interview on Marketing on a Budget

I was invited to talk at a Small Business event and during this interview, I shared an overview of how smaller business and organizations can approach marketing with a budget-oriented approach.   In the session I break down and explain some of the things that are necessary for successful marketing and how strategy ties it…

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