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Marketing for Small Businesses

Solutions for Growth Recognized as a Top Firm on Clutch!

We are excited to be featured on Clutch as one of the top SEO service providers in New York! Clutch is a B2B services consultancy that provides in depth research and verified client reviews for business vendors in dozens of industries. After being the subject of this detailed research, we were thrilled to discover that…

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How to Improve Your Marketing Before Next Quarter

Like most businesses, you have several tools working together. But when was the last time you considered updating, tweaking and refining them? Great marketing requires the use of multiple tools in expert fashion to achieve real results. Using tools like email marketing, social media, direct mail and paid advertising in conjunction with one another is your best…

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Marketing in 2019: What You Need to Do Differently

Marketing changes for 2019

You can’t succeed in 2019 doing the same things you did in 2018 if you expect change and improvement – especially this year because of disruptions in the marketing industry. 2019 is the year for your pivot. Marketing is an ever-changing industry. In no time at all, tactics become old, algorithms change – customers get…

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The 3 questions your marketing messages need to answer

You wouldn’t run into your elderly neighbor and start talking about the latest in video game technology, would you? She’s undoubtedly not the target demographic for that kind of a conversation. We see it every day. A company that’s too engulfed in perfecting their message that they’ve completely forgotten who they’re speaking to. Your marketing…

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The tools you need to attract, nurture and win customers

Marketing today has changed quite a bit. To sell your product or service you probably aren’t going door to door asking if people are interested in what you have to offer. You’re likely not setting up a store and hoping people will just walk in to buy your product. Nor are you putting up a…

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Direct mail is dead

Mailbox for direct mail

If direct mail was dead your mailbox would not be overflowing with mail every day! When a business keeps using a marketing tool, it’s because it works.

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The Importance of Diversifying Your Marketing

There are many different ways to market your business. Some strategies are going to suit you better than others, especially when it comes to the type of business you run. However, it’s important not to limit yourself to one or two marketing strategies. Be sure to diversify your marketing so that you’re not putting all…

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