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Marketing Goals

May 2016 – A Bigger Email List Is Better Right?

A Bigger Email List Is Better Right? View this newsletter in its original format   Not always. If you are among the companies or non-profits that regularly uses email messages to reach out to your market, you are always trying to grow your email list. More email addresses allows you to reach more customers, donors,…

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May 2015 – Do You Have a Net of Fish or Need to Rock the Boat?

DO YOU HAVE A NET OF FISH OR NEED TO ROCK THE BOAT? View this newsletter in its original format Sometimes a different perspective, a fresh set of eyes, or even someone with a different set of experiences can bring a whole new light to your business, and give you suggestions on best practices that…

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December 2014 – How to Connect with Your Customers

Indeed, the internet has depersonalized business to such an extent that customers are seeking to make a connection with the companies they purchase products and services from. Ever wonder why Compaq computers went by the wayside while Apple’s thrived? It’s because Apple was able to attract attention while creating a connection with their customer base.

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June 2013 – Small Businesses Need a Website to Survive

Want to hear something frightening? A recent survey by Yodle states that 52% of small business owners don’t have a website of any kind. Those small business owners are putting their companies at an immediate disadvantage to their competitors. In our internet age, your website defines your company. Without a site, you might as well operate your business from a lemonade stand in your living room.

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June 2014 – Small Businesses Need a Website to Survive

Want to hear something frightening? A recent survey by Yodle states that 52% of small business owners don’t have a website of any kind. Those small business owners are putting their companies at an immediate disadvantage to their competitors. In our internet age, your website defines your company. Without a site, you might as well operate your business from a lemonade stand in your living room.

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