Marketing Tools
Marketing in 2019: What You Need to Do Differently
You can’t succeed in 2019 doing the same things you did in 2018 if you expect change and improvement – especially this year because of disruptions in the marketing industry. 2019 is the year for your pivot. Marketing is an ever-changing industry. In no time at all, tactics become old, algorithms change – customers get…
Read MoreThe tools you need to attract, nurture and win customers
Marketing today has changed quite a bit. To sell your product or service you probably aren’t going door to door asking if people are interested in what you have to offer. You’re likely not setting up a store and hoping people will just walk in to buy your product. Nor are you putting up a…
Read MoreThe Power of Google Reviews
Reviews are essential for any business to thrive since they create your online reputation. Whether that’s a word-of-mouth recommendation of a new restaurant, or online reviews that help you decide which CPA to use – reviews are living proof that someone else thought highly (or not) of your business. Google finds reviews so important…
Read MoreWhat is the ideal layout and information for a postcard?
Direct mail is dead
If direct mail was dead your mailbox would not be overflowing with mail every day! When a business keeps using a marketing tool, it’s because it works.
Read More5 Tips to Increase Your Productivity with a Well-Organized Email Inbox
Advantages of Keeping Your Inbox Organized Email has become an indispensable communication tool. We rely on it for a variety of purposes on both a personal and professional level. In our current digital age, electronic contact is the lifeblood by which companies interact with their client base, cultivate relationships, generate sales, and conduct business deals.…
Read MoreThe Importance of Diversifying Your Marketing
There are many different ways to market your business. Some strategies are going to suit you better than others, especially when it comes to the type of business you run. However, it’s important not to limit yourself to one or two marketing strategies. Be sure to diversify your marketing so that you’re not putting all…
Read MoreHow should I send a video through email?
7 Reasons Why Your Website Should be a WordPress Website
Odds are you already have a website. Every business, no matter what size, should have a website. However, you may not be using WordPress, which means that you’re missing out on a ton of functionality. Even if you are using WordPress, your site may have been set up a while ago, in which case there’s…
Read MoreHow do I use email newsletters to grow referrals?
When it comes to online marketing, many businesses make the mistake of thinking that their job is done once they’ve closed a sale. However, those leads that become customers are incredibly valuable to your business – and not just because they’re more likely to make another purchase at some point in the future. Your customers…
Read More