Smart Marketing Goals
5 Ways to Use Digital Marketing Stimulate Small Business Growth
Did you know that there are more than 30 million small businesses in the United States? Since there is so much competition among other small businesses, it is more important than ever to embrace marketing techniques to generate more leads. But with the ever-changing landscape of digital marketing, it can feel overwhelming to know where to…
Read MoreCrafting Digital Marketing Strategies That Work For Your Business
Over 60% of marketers are struggling to generate leads. Without quality leads, your small business will never get the chance to grow! With the right digital marketing strategies, however, you don’t have to struggle. Instead, you can discover new ways to engage your audience, appeal to their needs, and encourage conversions. Not sure how…
Read MoreTop Benefits of Digital Marketing for Small Businesses
About 80% of marketers say lead generation is a critical 12-month consideration. Generating quality leads is a priority goal for about 79% of marketers around the world, too. With the right digital marketing services, you can accomplish these goals and more. On the fence about hiring a marketing agency for small business success? Here…
Read MoreThe Complete Guide to Choosing a Marketing Agency for Small Businesses
About 46% of all Google searches are for local businesses. Meanwhile, 72% of searchers visit a local store after their search. However, 35% of small business owners don’t think they’re large enough to need an online presence. Without a strong online presence, you could struggle to attract new customers to your store. Here are a…
Read More3 Pillars for Marketing Success in 2026
Build a successful 2026 marketing strategy with these 3 pillars: attract qualified leads using advanced capture techniques like targeted incentives; win the local search battle by investing in strategic social media and Google ad campaigns; and build long-term trust by updating email communication to consistently provide genuine value over sales pitches.
Read MoreHow to Improve Small Business Efficiency in Minutes: Top AI Tools for Small Business Owners
One of the best things about the latest AI tools is that they are becoming more intuitive and user-friendly. Here are our top recommendations on AI tools to help you save time and money by increasing efficiency in your day-to-day operations. NotebookLM Think of NotebookLM as your administrative or research assistant. Create a new…
Read MoreWhat is a “Good” Email Open Rate?
For over 15 years, as one of the largest Constant Contact Certified Solution Providers, and a Klaviyo Master Gold we’ve sent hundreds of thousands of successful emails, giving us unparalleled insight into driving exceptional email results. Let’s talk about email open rates. It’s a question we get all the time, and the answer isn’t…
Read MoreThe #1 Way to Improve Marketing ROI and Stop Losing Business
How much revenue is your business leaving on the table from bad marketing? Across most small businesses in the US, the top reason for declining business performance is ineffective, poorly managed marketing programs, which in turn lead to lost sales. These lost sale opportunities are a goldmine for your competitors to seize upon in…
Read MoreSmall Business Marketing: Why it’s Critical to be Different
What sets your business apart? Can you describe it to a potential customer in under a minute? Is it an engaging statement? Are there compelling reasons why a customer should choose your business over your competitors? Does the customer value what makes your business unique? If you have to think hard about why you’re different…
Read MoreBoost Your 2024 Success – 4 Steps for Effective Marketing
How To Prepare for the New Year Now As 2023 comes to an end, it’s an ideal time to review your marketing efforts and results. Assessing your campaigns will guide your strategic decisions for 2024 and is vital for planning and business success. To ensure your review process is efficient and productive, follow these 4…
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