Posts Tagged ‘small business marketing strategy’
5 Ways an SEO Marketing Consultant Saves You Time
As a small business owner, how you value your time and where you spend your time throughout your work day can impact both your business’s profitability and the overall productivity level for your team. In addition to common practices such as focusing your attention on the 20% of activities that drive 80% of your…
Read MoreHow a Social Media Marketing Consultant Will Help Grow Your Business
Having a presence for your small business on social media is not just expected in the minds of your target audience, it can actually drive potential customers away if they can’t find your brand on the top platforms such as Facebook, Instagram, YouTube, or LinkedIn. As your prospects and customers evaluate your business and…
Read MoreHow Small Business Marketing Consultants Study Your Competitors
You may have heard the recent news on how Amazon goes to great lengths to gather information on competitors and why they sought to execute such an elaborate approach in researching other brands. The benefits of regular competitive analysis are huge regardless of your business size. When you understand more about your competitors, you…
Read MoreOnline Customer Reviews are Essential to Small Business Sales Growth
Online customer reviews are a critical and often overlooked aspect of a small business marketing strategy for several key reasons. By incorporating an online customer reviews management plan into your marketing strategy, you will increase the ways in which your business can be found online, encourage deeper loyalty, and provide prospects with more reasons…
Read MoreThe Field of Dreams Myth in Small Business Growth
If you build a business, will your customers come? No. What if you have a great concept, excellent staff, and your business has an attractive offer for your target market? Will your customers come then? Still no. But why? You believe in your business. You know how to delight your customers. Why…
Read More7 Steps to Build Trust with Your Prospects and Customers
Building trust with your target audience is essential for long term business growth, a better return on your marketing investment, and to maintain a competitive advantage for your small business. Establish Lasting Connections Ensuring your marketing strategy is effectively cultivating trust throughout every interaction with your prospects also strengthens your brand image in the minds…
Read MoreSmall Business Marketing: 7 Tips for an Effective Marketing Strategy
In the first two years, about 20% of new businesses fail; in the first five years, about 45%; in the first ten years, about 65% are doomed. Only 25% of new businesses survive for more than 15 years and make it to ‘business adulthood’. Whatever the reasons are for these failures, we’re sure that marketing…
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